Below MarketDealer photo
Fresno, CA
2023 Toyota
Camry SE
One-owner • Safety checked
Mileage31,240Market est.$27,200
YPOP price$24,780
Central Valley Motors
YPOPSALE
You Pay Our PriceBefore it goes to auction.Dealer inventory. Pre-auction prices.
Buy it before the auction does.
YPOP gives buyers and dealers a transparent final opportunity to purchase aged inventory—at one of five clearly defined price levels.
Verified dealersLocal inventoryClear price basis
YPOP PRICE BOARD5 WAYS TO SAVE
01True CostAuction + costs
02Employee PriceInside deal
03Below Market5–8% below market
04Must SellNear wholesale
05Dealer TradeDealer-to-dealer
Every price tells you why it’s lower.
Live opportunity
Vehicles on the YPOP board
Browse inventory near you, then contact the listing dealer before the vehicle leaves retail.
2023 Toyota
Must SellDealer photo
Bakersfield, CA
2022 Ford
F-150 XLT
Must move this week
Mileage46,810Market est.$36,400
YPOP price$31,950
Golden State Auto
True CostDealer photo
Visalia, CA
2024 Honda
CR-V Sport
Cost sheet available
Mileage18,060Market est.$33,100
YPOP price$30,210
Sequoia Honda Center
Employee PriceDealer photo
Modesto, CA
2021 Chevrolet
Tahoe LT
Employee-price release
Mileage58,390Market est.$47,800
YPOP price$42,500
Route 99 Chevrolet
Dealer TradeDealer photo
Stockton, CA
2023 Nissan
Rogue SV
Licensed dealers only
Mileage27,115Market est.$26,700
YPOP price$23,900
Delta Auto Group
One label. Five meanings.
Know exactly what
the YPOP price means.
Each colored tag identifies the dealer’s reason for lowering the vehicle price.
01
True Cost
Purchase price plus auction fees, inspection, transport, safety check, detail and advertising.
02
Employee Price
A dealer-approved price normally reserved for dealership employees.
03
Below Market
Priced five to eight percent below the current local market.
04
Must Sell
Urgent inventory priced close to wholesale before it goes to auction.
05
Dealer Trade
Inventory offered directly to another licensed dealer.
For licensed dealers
Move inventory before
you pay auction fees.
Start free. Premium pricing is matched to the dealership ZIP code and its local market opportunity.
ZIP-based Premium pricing
One Premium plan, fairly scaled by verified local household-income and market data.
Tier 1$125/ month
Value market
Tier 2$225/ month
Growth market
Tier 3$350/ month
Major market
Tier 4$495/ month
Premier market
Your exact rate is shown before Stripe checkout and remains tied to the dealership’s verified business ZIP code.
YPOP STARTER
Free
$0 / month
- Up to 3 active vehicles
- All 5 YPOP price tags
- Local geolocation results
- Dealer profile
ZIP-BASED RATE
YPOP PREMIUM
Premium
$125–$495 / month
- Up to 5 active vehicles
- Clickable dealership URL
- Landing-page exposure
- Expanded geolocation reach
- Priority vehicle placement